Designing a Story, Building a Memory

Designing a Story, Building a Memory

mnemon is an interdisciplinary design studio at the crossroads of spatial design and experiential marketing. We design pavilions and installations as a creative and functional spatial expression of your brand that encourage people to discover and interact with your products, creating opportunities for shared experience, storytelling, and community-building. 

Our Strategy

Fulfilling a need:

As communal, public spaces become more scarce in modern cities, people seek out places that promote open, social and commercial interactions.

We address this demand by revamping urban spaces with your product, building a positive emotional connection and positive association between the community and your business.

From micro to macro: 

Inspired by the (Out of the Salon) concept invented by Italians in the 1980s, we scale up your exhibition footprint, amplifying your brand’s visibility and weaving its presence into the urban environment.

This approach creates multiple touch-points for potential customers, fosters stronger connection with the community, and enhances your brand recognition.

mnemon is
the wonder of possibilities
the excitement of temporality
the realness of fantasies
the newness of experience
 

diagram-relation of city to people-relation city to experiential marketing-relation of urban design to experiential marketing- spatial design

At mnemon, we aim to design a new narrative in the dynamic between the urban and commercial landscape of cities. We believe that public spaces are the soul of a city.

We are dedicated to revamping these areas to create environments that promote interaction, celebrate culture, and stimulate commerce.

Our projects are more than just visual spectacles; they are platforms for urban revitalization and brand storytelling.